summer newsletter subject lines

But really, no matter what product it is you’re selling, you can find a summer angle. I bet if you look in your inbox right now, you’ll have 50 emails there from all sorts of people and 95% of them will have boring email subject lines. ”, #2 Back-to-school subject line: “OH DEER POP UP SUPER SALE! Stressing the need for the reader to take quick action in the subject line and appealing to FOMO (Fear of Missing Out) is a fool-proof way of … And of course this year, it’s coming on the back of a lousy spring, which has seen most of us locked down during the Coronavirus pandemic. But you know how hard it is to come up with something interesting that grabs customers’ attention and still stays true to the brand.A good email subject line can mean the difference between a 14% open rate and low sales, and an astonishing 51.6% open rate with lots of orders placed. It’s summer so get in the right mood and try to surprise your subscribers with a funny newsletter, game or puzzle. More brand name examples Let’s look at the 5 best-performing back-to-school email subject lines: #1 Back-to-school subject line: “BACK TO SCHOOL! The other top-performing back-to-school email subject lines are: As you can see, short and sweet always wins the race. Kick off a summer to remember with [brand], How to make the most of the summer months. But there are two bits of good news. What are your most successful summer email subject lines? “Hey” This is one of the best email marketing subject lines because of its powerful pairing … Imagining a $50 average order value, that’s $5,500 from just one email sent. 1. In normal years, summer is also a time when people travel, when they go to festivals, and when they host parties and barbecues…. The top 5 Independence Day email subject lines are: #1 Independence Day email subject line: “Independence Day Special”, #2 Independence Day email subject line: “Independence Day Weekend Special: Free Shipping Over $75, Coupon, and New Africa Twin Items!”, #3 Independence Day email subject line: “LAST DAY Independence Day Sale| up to 70% Off”, #4 Independence Day email subject line: “Independence Day Bead Deals, up to 70% Off!”, #5 Independence Day email subject line: “INDEPENDENCE DAY SALE!”. Recent Posts. To make sure that you have a great range of summer email subject lines for your next summer email campaign, we’ve scoured the internet to look for some other top-performing summer subject lines. When we break down the subject lines into ‘fall’ and ‘autumn,’ we get different results. Keep it playful. Check out our members’ only sale. Compared to the former high achiever, “What’s your opinion here [first name]?”, it generated over 100% more opens and 228.5% more clicks at a 99% level of significance. Your subject line can make or break your email. Turn up the heat – in lots of different ways. Read here for our complete list of 67 Back to school Email Subject Line Ideas. if(window.strchfSettings === undefined) window.strchfSettings = {}; window.strchfSettings.stats = {url: "",title: "70 Summer Email Subject Lines for 2020",id: "e03bb947-4585-4ce6-94fa-f00bc2bb1344"}; (function(d, s, id) { var js, sjs = d.getElementsByTagName(s)[0]; if (d.getElementById(id)) {window.strchf.update(); return;} js = d.createElement(s); = id; js.src = ""; js.async = true; sjs.parentNode.insertBefore(js, sjs); }(document, 'script', 'storychief-jssdk')), email marketing, email subject lines, open rates email marketing, email subject lines, newsletters, open rates. These summer email subject lines are for late spring and early summer, as people are starting to get excited about and ready for the fun times ahead. What works best with your brand and customers? 1. 25% off every style for you, your family & friends, Our ☀ Summer Sale Event ☀ starts NOW! That’s why we recommend writing subject lines of approximately 50 characters or 6-8 words. Again, you’ll see that there is a high number involved and an invitation (by using the word ‘join’). Once per month. This is the top-performing subject line across all of our publishing partners, and is sometimes altered to be or “Please Accept or Decline These Benefits.”It works best when paired with a “Statement of Benefits” Spotlight framework, which is a digital take on an old direct-mail format—you’ve … Don’t risk it. Hubspot defined these 7 principles of good subject lines and in my mind, these four really hit the nail right on the head when it comes to the psychology of attracting people’s attention and generating interest:. Plus, your email subject line plays a bit part in whether your message even reaches the recipient’s inbox. Our collection of ebooks & whitepapers full of best practices for ecommerce marketers, Stories of high-growth ecommerce brands boosting their business with Omnisend, Latest trends & stats about omnichannel marketing, Featuring insights and analysis into all aspects of DTC ecommerce, Series of onboarding sessions to help you make the best of Omnisend, A good email subject line can mean the difference between a 14% open rate and low sales, and an astonishing, (for privacy, we don’t publicize brand names). Funny Email Subject Lines. Maybe even more so than usual because spring has been such a let-down! [name]: are you ready to go back to school? According to our research of more than 25,000 email campaigns sent by brands using Omnisend’s marketing automation platform, the following summer email subject lines were the best performing. + 30% Off Father’s Day Gift, Independence Day Special from [Brand Name] – Make Segway MiniPro American Again! Speaking of planning, it’s time to prepare your newsletter for the summer! Save up to 75%, Get a head start on summer – shop NEW styles on sale, If you can’t stand the , get ready with these SUMMER deals. One psychological principle that is practically impossible to resist is the … That makes sense, given what kind of occasion it is. So if we’re going to do better than that, your summer email subject lines are going to have to do some heavy lifting! Book ‘em before they’re gone, Up to 40% off – but the days are getting shorter…, It can’t last forever: [brand]’s summer sale ends on Sunday. For clothing stores, you can use it as a final sale for summer clothes at great prices, or you can even start your very early autumn/fall line sales. Your email marketing will need to adapt to the coronavirus situation. Bernard is a content marketer with a passion for good research and helping ecommerce businesses with their email marketing needs. Three out of the top 5 have click rates above 10%. Because if the recipient isn’t tempted to click on your email by the subject line, THEY WILL NEVER SEE ANY OF THE REST OF IT . These subject lines from nonprofits contain the winning formula for building a relationship with your readers and inspiring them to get (and stay) involved in your organization’s cause. Summer New arrivals we know you’ll love + 15% Off. Your email address will not be published. Freshen up your email subject lines…. THE dress for your busy summer schedule. Two of the top 5 also have exclamation marks included, which reflects the general up, excited mood of the season. 20% off everything [brand] this week only, Beach-body ready? Summer tends to be a great season for email marketers. This pretty much falls in line with what we said previously on ending summer on a more serious (read: responsible) note. Summer sale ends soon – everything must go! A boring subject line won't encourage customers to open an email. This is a particularly great period for any company that sells clothing, outdoor gear, sports and activities, as well as anything related to outdoor events, festivals, home and garden products, etc. But the main reason why they are important for your campaign is because strong subject lines prompt your recipients to open their email which will then increase your open rates. Analyze and improve your subject lines with our free tester before sending out your next campaign. At best your message will be dumped to the Gmail Promotions Tab (, Summer is nearly here! 20% off everything at [brand] for new graduates this July, You did it! Our data shows that when you strike a balance between ending the summer on a good note and also preparing for the fall, you get good results: #1 End-of-summer email subject line: “Gemini Jets End Of Summer Savings!”, #2 End-of-summer email subject line: “END OF SUMMER CLOSE OUT SALE !! Here we can immediately see a good amount of emojis here compared to the other summer email subject lines. Back to school Shopping!”, #3 Back-to-school subject line: “$5 Back to School Deal  ✏️”, #4 Back-to-school subject line: “Back to School never looked so good! Fall Season Email Subject Lines. Your email address will not be published. Celebrate with [brand] 20% off your new summer wardrobe this weekend only; Are you ready for the heat [name]? Subject line might be small but it the most significant part of your Email Marketing. Here’s our exclusive discount code, Put the books away and get outside with [brand], Grads are rad! Get Seasonal with These Summer Email Subject Line Ideas Call on summer imagery. Instead, focus on the fun aspect and make sure the products you’re selling are aimed at helping people have a fun time for their Independence Day celebrations. We don’t want your business to get burned this summer, so we’ve put together a list of 20 summer-themed email subject lines from other businesses to inspire your best sun-soaked ideas: Seas the Day | Swimwear365 Let the sun shine, not your skin!
summer newsletter subject lines 2021